An Overview of Indian Wedding Industry
Indian weddings can be as bright and colorful as its beautiful diverse culture. It can also get very expensive if you want a big fat Indian wedding. Generally, wedding spending in India varies between 5 lakh to 5 crore which includes jewelries, wedding dress, bridal designer cost, lunch or dinner buffets for guests, venue rent cost and sometimes for wedding planners. The lavish spending and the demand for a trendy wedding have given rise to a billion dollar Indian Wedding Industry. Here is just an overview of Indian wedding industry.
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The Indian Wedding Industry is estimated to be worth of 100,000 crore and this rapidly expanding business has an annual growth of 25 to 30 percent. This has created a huge business opportunities not only for the wedding industry but the associated businesses such as gold, sarees and lehangas, flower decorations for the wedding venue and catering services. As mentioned earlier, the demand for a trendy and one of a kind wedding is increasing. It could be from being very choosy about theme of the wedding to personalized wedding cards or from wanting particular desserts in the menu to selecting bridal’s wedding attire, the requirements are very specific and it is quite challenging for vendors and wedding service providers to cater the customer needs. Nevertheless, it is creating job opportunities for both graduates who are exploring new domains and skilled -unskilled labours. It has also spread its wings to online business. Matrimony websites are helping its users with match making and online bridal – groom dress and apparels sellers are offering variety of traditional and nontraditional wears.
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This prosperous industry is expanding rapidly. Irrespective of the economic class, for many, the wedding celebrations are once in a life time splendid and emotional moment. Hence, people of all religions and economic class are customer base for the wedding industry. With the new technologies, startups and unique business ideas, the wedding industry is now reaching more people and offering efficient solutions to consumers. Overall, the promising wedding industry and its associates have a great future ahead.
